We captured moments of the owner in their element — pouring coffee, plating dishes, sharing stories — to humanize the brand and deepen its emotional connection with guests. Every shot was designed to feel lived-in, intimate, and real.

PR efforts were focused on positioning Yava not just as a restaurant, but as a cultural experience.

We curated the narrative to showcase the founder’s personal journey, bringing media attention to the people behind the food. From interviews to lifestyle features, we helped Yava step confidently into the public eye.

Because hospitality is personal — and when you share the face behind the flavour, it resonates.

At Not Normal, we don’t just elevate brands. We introduce stories worth remembering. Yava was one of them.